Content calendar prompt
A copy-and-paste prompt for ChatGPT, Claude or Gemini that gets a professional content calendar on the first try, plus the cheapest model that does it well.
What most people type
plan a month of social posts for my bakery
It works, but the AI has to guess your bakery name, city/area and platforms, e.g. Instagram, Facebook, TikTok, so the first answer usually needs another round. The version below asks for exactly what a professional would deliver.
The better prompt
Create a one-month social media content calendar for my bakery, [bakery name], in [city/area]. Context: Platforms: [platforms, e.g. Instagram, Facebook, TikTok]. Posting frequency: [posts per week]. Audience: [target customers]. Brand voice: [tone]. Products and specialties to feature: [key products]. Current promotions, seasonal items or events this month: [promotions/events]. Main goal: [goal, e.g. foot traffic, pre-orders, followers]. Ordering or visit details for the call to action: [how to order / hours / link]. Deliver: 1. A short content strategy: 3-5 content pillars (such as product showcases, behind the scenes, customer stories, promotions, community) with the approximate share of posts for each. 2. A table for the full month, by week and day, with columns: date/day, platform, content pillar, post idea, format (photo, Reel/short video, carousel, story), caption draft with a hook in the first line, hashtags, and call to action. 3. A few reusable caption templates and a hashtag set I can rotate. 4. Quick tips on best posting times and on tracking results, marked as general guidance to test with my own analytics. Keep captions short and platform-appropriate. Don't invent prices, offers, awards or customer reviews. Use [placeholders] where you need details I haven't given. If an allergen, dietary (gluten-free, vegan) or similar claim is used, mark it [confirm with my actual recipes].
Replace the [brackets] with your details before you send it: bakery name, city/area, platforms, e.g. Instagram, Facebook, TikTok, posts per week, target customers, tone, key products, promotions/events and a few more.
What a professional content calendar prompt covers
- Platforms placeholder or choice
- Posting frequency
- Table with dates, theme, format and caption idea
- Mix of content types
- Placeholders for specials or events
Best AI model for this prompt
This is a everyday task: needs solid, creative writing and structure, but no hard reasoning. You don't need the most expensive model. The cheapest model at each company that handles it well:
| Company | Model | Per use | Per 1,000 uses |
|---|---|---|---|
| Anthropic | Claude Sonnet 5.5 | $0.023 | $22.64 |
| OpenAI | GPT-6.1 Terra | $0.011 | $11.32 |
| Gemini 3.8 Flashcheapest | $0.0085 | $8.49 |
Pay-per-use list prices for this prompt and its expected answer (about 2,200 tokens). On a monthly chat plan, the same choice shows up as more messages before you hit your limit. See today's AI prices.